Effective Headlines and Titles, Part 6

Use metaphors so readers can visualize the benefits they will enjoy. Metaphors are easily remembered and communicate at a glance.

" How to Mine Gold from Your Database
* Converft Your Expertise Into a Profit Bonanza
* Passive Income Converts Everyday Into Payday!
* New tools to add to your Marketing Arsenal"

Headlines are the key to the success of everything you write.